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MCDA Daily
Your daily business tips


Succession Planning and Ownership Transitions: Preparing for What’s Next
Succession planning and ownership transitions are among the most consequential—and often most deferred—decisions facing business owners. Whether driven by retirement, liquidity needs, leadership development, or unforeseen events, ownership transitions shape a company’s continuity, culture, and long-term value. Yet despite their importance, many organizations delay meaningful planning. The result is frequently a rushed transition, value erosion, or internal disruption at preci


State and Local Tax (SALT) Considerations for Manufacturers
For manufacturers operating in an increasingly complex and competitive environment, state and local tax (SALT) considerations play a critical—yet often underestimated—role in shaping financial performance and strategic decision-making. While federal tax policy tends to attract the most attention, SALT exposure can materially influence site selection, supply-chain structure, cash flow, and long-term growth. Understanding and proactively managing SALT obligations is no longer a


Managing Financial Risk in Volatile Supply Chains
In 2026, supply chain volatility continues to challenge organizations across industries. Geopolitical shifts, fluctuating commodity prices, labor shortages, and technological disruptions have all contributed to an environment where even minor disruptions can ripple through costs, cash flow, and profitability. For finance and operations teams, managing this volatility is no longer optional—it’s essential. Understanding financial risk in supply chains requires both a forward-lo


How to Build a Personal Brand as an Entrepreneur: A Step-by-Step Guide
In today’s competitive business landscape, building a personal brand is one of the most powerful ways an entrepreneur can stand out, gain...
Mar 12, 20255 min read


Social Media Engagement: Key Strategies for Maximizing Audience Interaction and Growth
In today’s digital landscape, social media is one of the most powerful tools businesses can use to connect with their audience. However,...
Mar 6, 20254 min read


The Future of SEO: Trends Every Business Should Know
Search Engine Optimization (SEO) has long been a cornerstone of digital marketing, helping businesses increase visibility, drive traffic,...
Mar 4, 20255 min read


The Role of Content Marketing in Building Brand Authority and Trust
In today’s digital landscape, where consumers have access to a vast array of information at their fingertips, gaining brand authority and...
Feb 27, 20254 min read


The Rise of Food Sensory Marketing: Engaging Consumers Through Taste and Smell
In recent years, brands have increasingly turned to food-inspired sensory marketing to create deeper emotional connections with...
Feb 13, 20252 min read


Crisis Management: How PR Can Protect Your Brand
In today's fast-paced, highly connected world, businesses are more vulnerable than ever to crises that can threaten their reputation and...
Jan 28, 20254 min read


Public Relations vs Advertising: Understanding the Key Differences
When it comes to growing and promoting your business, two powerful strategies often come into play: Public Relations (PR) and...
Jan 10, 20253 min read


Crafting a Memorable Brand Identity: Key Steps to Stand Out and Build Trust
In today’s competitive market, creating a strong and memorable brand identity is crucial for standing out and building lasting trust with...
Jan 8, 20253 min read


How Instagram's New Restrictions on Underage Users Could Impact Businesses
Instagram’s new restrictions on underage users, designed to promote privacy and protect the emotional and physical health of younger...
Sep 19, 20242 min read


Customer Acquisition and Retention: Building a Strong and Sustainable Business
In this article, we'll explore strategies to acquire new customers and, equally important, retain them for the long haul.
Feb 7, 20242 min read


How to Increase Your Business's Online Presence
Increasing your business's online presence is an ongoing effort that requires dedication and consistency.
Jan 10, 20243 min read


Top Tips for Building an Effective Business Website
"Your website serves as the online face of your brand, making it essential to create a strong online presence that attracts and engages..."
Jan 5, 20243 min read


Unlocking the Power of User Generated Content (UGC) Marketing
"...it's time to harness the power of UGC marketing and let your customers become your most persuasive advocates."
Dec 18, 20232 min read


E-commerce Holiday Strategies: Boosting Sales and Spreading Cheer
To make the most of this festive season, businesses need to adopt effective holiday e-commerce strategies.
Nov 29, 20233 min read


The Connection Between Social Media and SEO: Boosting Your Online Presence
The connection between social media and SEO is undeniable, and harnessing this relationship is essential for boosting your online presence.
Nov 21, 20233 min read


Unlocking the Power of Social Media for Business Success
Social media's business impact is undeniable, offering endless opportunities for companies to thrive in a competitive landscape.
Nov 13, 20233 min read


Building Customer Loyalty: Strategies for Business Owners
Loyal customers are game-changers—they bring steady revenue and become brand advocates.
Nov 7, 20232 min read


Leveraging Instagram Reels: A Powerful Tool for Business Growth
Leveraging Reels can lead to increased visibility, elevated engagement, and a more profound connection with your target audience.
Oct 17, 20233 min read


The Crucial Role of Amazon Marketing for Business Growth
Among the plethora of online marketplaces, Amazon stands out as a juggernaut, offering a wealth of opportunities for brands to thrive.
Oct 9, 20232 min read


The Power of Branded Content in Your Marketing Strategy
Branded content is a powerful tool for building brand awareness, engaging audiences, fostering trust, and driving business results.
Sep 29, 20233 min read
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