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MCDA Business Brief
Insights on operations, finance, HR, and communications for growing businesses


How to Communicate a Price Increase to Clients
Deciding to raise prices is often easier than telling clients. A practical look at timing, tone, and preparing your team before the announcement goes out.
Riley Murr


2027 California Employment Laws: What to Update Before January
Most years, the employment laws that arrive on January 1 get a quick read in December and a handbook update sometime in spring. This year, that timeline may be harder to keep. Governor Newsom signed a long list of employment bills this fall, and most of them take effect January 1, 2027. For a business without a dedicated HR team, the harder part is usually sorting out which changes actually reach your workplace, and which documents, pay practices, and conversations need to ch
Riley Murr


Seasonal Employees and Temporary Workers: What to Get Right This Holiday Season
Temporary help can carry a business through the holidays. In California, seasonal employees are covered by most of the same rules as permanent staff, many of them from day one.

Marilyn Murua


Pros and Cons of Using Artificial Intelligence in Customer Service
Artificial intelligence (AI) has rapidly become a transformative tool in the business world, especially in customer service. Companies...
Oct 16, 20243 min read


Overcoming Common Emotional Barriers in Customer Service
Providing exceptional customer service is crucial for any business, as it directly impacts customer satisfaction, loyalty, and overall...
Aug 8, 20243 min read


The Impact of CSR on Brand Reputation and Customer Loyalty
In today's socially conscious marketplace, Corporate Social Responsibility (CSR) has emerged as a crucial factor influencing brand...
Jul 31, 20243 min read


The Impact of Customer Satisfaction on Business Success
Customer satisfaction is a critical factor that influences the success and longevity of a business. It encompasses the customer’s...
Jun 27, 20243 min read


How to Attract High-Quality Clients: Strategies for Sustainable Business Growth
In the competitive landscape of business, attracting high-quality clients is essential for sustainable growth and success. While quantity...
Jun 11, 20242 min read


Building Trust: The Impact of Transparency in Business
In today's increasingly transparent world, businesses that prioritize openness and honesty are poised to thrive and succeed in the long run.
Jun 10, 20242 min read


Maximizing Reach: Effective Customer Engagement Tactics for Business Growth
Engaging with your audience not only fosters loyalty and satisfaction but also expands your reach and attracts new customers.
May 31, 20242 min read


Enhancing Customer Experience: Key Strategies for Business Success
In today's competitive market landscape, prioritizing customer experience (CX) is essential for businesses looking to thrive. Customer...
Apr 10, 20242 min read


Corporate Social Responsibility: Building Brand Reputation Through Social Impact
In today's interconnected world, consumers are not only interested in the products and services a company offers but also in its values...
Apr 4, 20243 min read


Elevating Your Business: Tips for Enhancing Customer Service
In this blog post, we delve into effective tips for enhancing customer service to elevate your business and delight your customers.
Mar 6, 20242 min read


Strategies for Diffusing Tension in Business Communication
Diffusing tension in business communication is essential for maintaining positive relationships and fostering collaboration.
Feb 13, 20242 min read


Customer Acquisition and Retention: Building a Strong and Sustainable Business
In this article, we'll explore strategies to acquire new customers and, equally important, retain them for the long haul.
Feb 7, 20242 min read


An Essential Guide to Online Reputation Management
By actively managing and improving your online presence, you can build trust, credibility, and opportunities.
Jan 30, 20242 min read


Building Stronger Customer Relationships: Consulting Strategies for Success
Consulting firms offer the expertise and strategies needed to navigate the complexities of modern customer relationships successfully.
Jan 24, 20242 min read


Top Tips for Building an Effective Business Website
"Your website serves as the online face of your brand, making it essential to create a strong online presence that attracts and engages..."
Jan 5, 20243 min read


Strategies for Building and Maintaining Strong Customer Relationships in the New Year
As you gear up for the new year, consider these effective strategies to strengthen your customer relationships and foster long-term success.
Nov 30, 20232 min read


Maximizing Your Holiday Season: The Benefits of Hiring a Virtual Assistant
In this blog post, we'll explore the reasons why bringing in extra help during this busy season is a smart move for your business.
Nov 22, 20233 min read


Building Strong Foundations: Managing Customer Relationships
Let's delve into the art of managing customer relationships and explore strategies that will help your business thrive.
Nov 16, 20232 min read
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